Expedia turns to HomeAway as direct-booking campaigns dent earnings
Expedia's Q4 earnings missed projections as its stranglehold on the online hotel bookings landscape may be in jeopardy over the effectiveness of hotel direct-booking campaigns, though Expedia CEO Mark Okerstrom is reluctant to admit as much. Expedia reported $10.05 billion in revenue for the 2017 fiscal year, missing analyst projections of $10.11 billion.
https://www.hotelmanagement.net
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